Made it Anyway · NZ Product Business Training

Everyone tells you to
start a product business.
Nobody tells you how to get your product made.

NZ suppliers · Print specifications · Designer briefs · Cost structures. The practitioner knowledge that doesn't exist anywhere else.

Start with the free Print Production Reality Check
No email required · Results immediate · Takes 10 minutes

Geneva Harrison working in the Tuhi Stationery warehouse

I actually built this training three years ago. Then I moved to Samoa.

In September 2022 I ran a four-week print production course. It went well. People got what they needed. And then in 2023 I relocated to Samoa for a year, life got full, and the training quietly sat in a folder.

This year, cleaning out my filing in preparation for Matariki, I found it. Watched it back. And honestly — it was still good. The fundamentals haven't changed. Finding the right printer, understanding specifications, briefing a designer correctly, getting your costs right before you commit to a print run — none of that is different.

"In eight years I've taken over 100 original products from concept to production — planners, journals, jigsaws, stickers, cards, and office stationery, with print runs from 200 to 50,000. This is what I learned."

What has changed is my own experience. Since 2022 I've added a national retail partnership with OfficeMax, taken more products through production, and answered the same questions hundreds more times from business owners trying to figure out how to get something made. The two most common: where do I find a printer? and how do I create a custom product for my organisation?

So I've updated the training, rebuilt it for 2026, and made it available here — properly this time.

Print production is the core of what Made it Anyway offers. Additional training covering email marketing, business foundations, and resources for Māori business owners is in development and will be added as it is completed.

Start with the free Print Production Reality Check.

Free, anonymous, ten minutes. Tells you exactly where you are in your print journey and what to focus on first — before you spend anything.

No email required to see your result. Complete the assessment and receive your personalised result immediately and anonymously. Joining the waitlist is a separate step — entirely your choice.

Additional training tracks covering Email Marketing, Business Foundations, and Māori Business Owners are in development. They will be added here as they are completed.

Not sure where to start? The free assessments are your starting point — they tell you exactly where you are before you spend anything.

The Made it Anyway Promise

Specific, not broad. Built for NZ product creators, not a global audience. Real numbers from a real business. No passive income promises. No formula that works for everyone. What it will give you is clarity — about your costs, your decisions, and whether the business you're building is actually moving you toward the life you want.

How this training is built

Priced between $97 and $297 NZD. One-time purchase. No subscription, no coaching upsell, no premium tier that unlocks the real content.

The resources are built to be finished — short enough to complete, specific enough to use immediately. A lot of training banks on people not finishing. The gym model — sign up, stop showing up, keep paying. I don't agree with that and wouldn't sell it to you.

I've bought courses over $1,500 that delivered very little. I've bought courses under $500 that were worth every cent. Price tells you almost nothing about value. That's why I'd rather you start at $97, prove the value to yourself, and upgrade when you're ready. Invest in your knowledge. But invest wisely — and only in what's right for where you are.

The Training

Print Production.

The knowledge gap nobody else is filling for NZ product creators. Start with the free assessment — no email required, results immediate.

Email Marketing, Business Foundations, and resources for Māori Business Owners are in development and will be added here as they are completed.

Tuhi Stationery orders packed and ready to ship
What qualifies me to teach this
I've produced dozens of print products for national retail.

From the first photocopied journal to nationally distributed planners in OfficeMax stores across Aotearoa. Over 100 original products, print runs from 200 to 50,000. Supplier relationships, briefing designers, managing specifications, cost structures, and every expensive mistake worth knowing about before you make it. The NZ-specific, practitioner-level knowledge that doesn't exist in any course I've found.

Print Production

From idea to physical product in your hands. NZ-specific, supplier-specific, built from eight years of producing original print products for retail — including every mistake worth knowing about before you make it.

Free · Start Here
Print Production Reality Check
9 questions that identify where you are in your print journey and what you're most likely to get wrong next.
No email required — result is immediate
Take it now →
Coming Soon
Print Production Starter Pack
The most expensive mistake in print isn't a bad print run — it's producing the wrong product. This covers the concept decisions that shape everything downstream: what to make, who it's for, and what format — with the real cost consequences of each choice. Size, binding, page count, and print run minimums, and what they do to your unit cost. Walk away knowing exactly what you're making, and what it will cost, before you spend a cent.
Coming Soon
From Concept to Print-Ready
The complete end-to-end system. First idea to print-ready files, confirmed supplier, and a price you can defend. File preparation, proofing, print run decisions, cost management through production, what to do when things go wrong, and a repeatable process for your next product. Includes the near-production case study from my own range, plus a Pricing Your First Product bonus — worksheet and AI prompt pack to take you from landed cost to a working price.

Your $97 or $197 purchase includes a discount code — upgrade to the next tier later and pay only the difference.

Why "Made it Anyway"
I made it anyway.
After eight years, a near-collapse, over $50,000 in my own training, and more mistakes than I'll list — I'm still here, still building.
You can make it anyway.
Whatever your starting point, background, or budget — the knowledge to build something real exists. It just hasn't always been in the right place, at the right price.
Make it — anyway.
Your way. There is no single lane. Made it Anyway exists to help you filter out the noise and build what actually works for you.

I thought it would be a walk in the park. I was wrong.

I have three degrees, including one in law. Years as an iwi Chief Executive. A senior planning and funding role in government. I walked into ecommerce thinking my background would make it straightforward.

When you receive government contracts or philanthropic grants, you convince one person or a panel. When you're an ecommerce business owner, you convince thousands of strangers — consistently, repeatedly, across every product, every season. There is no guaranteed contract. Only the daily work of earning attention from people who've never heard of you.

That humbled me fast. Over the years I've invested more than $50,000 in my own development — coaching, masterminds, pricing programmes, ecommerce training. I attended training. I gave training. But I never pulled it together into something deliberate — until now.

"I built this for the person who wants a stable, profitable business they can run without a large team, without constant stress, and without sacrificing everything else that matters."

That person is consistently overlooked. Big-name trainers speak from a scale most of us can't relate to. Government programmes focus on export-ready businesses — quietly overlooking the ecommerce brand owner who is more visible to their community than any business being formally supported. Made it Anyway exists in that gap.

Geneva Harrison
Geneva Harrison
Founder, Tuhi Stationery Ltd · Made it Anyway